Great combination of inhouse marketing & creative agency experience – provides the perfect resume mix to serve small businesses like yours. Companies of all sizes (from Fortune 100 to single person startups) – B2B and B2C – I’ve been a hands on leader taking projects of all types and sizes from concept to completion.
Minneapolis, MN | 2012 – Present
Webmaster / Sr. Designer
Creative execution of all marketing assets including: digital design, website & blog, HTML emails, brand identity, print collateral, & presentations.
Minneapolis, MN | 2010 – Present
Freelance creative services & marketing help for startups & small businesses including, brand development & identity, traditional & digital design, WordPress websites, SEO, PPC, hosting, site setup & management, presentations, and display.
ALLY / GMAC FINANCIAL
Minneapolis, MN | 1995 – 2009
Manager of Graphic Services, Global Communications GMAC (2008 – 2009)
Delivered high impact, branded corporate communications; executive messaging, HR, internal communications, PR, investor relations, intranet, and business unit support.
Director of Creative Services & Brand, GMAC ResCap (2006 – 2008)
Led brand-building efforts and established a consistent brand identity across seven separate businesses when GMAC ResCap merged all of it’s independently operated mortgage-related businesses (over 15,000 employees worldwide).
Creative Director, GMAC-RFC (1995 – 2006)
Built and led a creative services team that established brand standards, designed & produced print, environmental, and interactive work for enterprise marketing and communications. Promoted in-house creative services enterprise-wide, that offered high end creative solutions – at low cost – while being extremely responsive – and getting desired results.
Minneapolis, MN | 1991 – 1995
Served as the creative leader and managed a creative team that offered high quality design, art direction, illustration, copy writing, and production. The work included a mix of packaging, POS, brochures, catalogs, and direct mail. Our biggest clients included 3M, Pillsbury, Ecolab, Bluestem Brands, Nordic Track, and more.
WIRED 4 DESIGN
Minneapolis, MN | 1988 – 1991
Vice President & Creative Director
Led a start-up division of Spectrum that offered digital design access to ad agencies and large marketing departments – later transitioned to a packaging design firm. Developed and executed the business plan, including leasing space, equipment & technology, hired staff, and presented to clients that included 3M, Pillsbury, Land O’Lakes, Hormel, General Mills, and Spearhead Industries.
Minneapolis, MN | 1981 – 1988
Creative Director (1985 – 1988)
Led and managed a creative studio for Colorhouse – that offered creative services to ad agencies and large marketing departments – that included design, illustration, photo studio, production, and pre-press. Managed staff, processes, scheduling and presented to clients that included: 3M, Pillsbury, General Mills, Tonka Toys, Dept. 56, Bachman’s, Datacard, Medtronic, NordicTrack, SuperValu, Herbergers, Spearhead Industries, Fingerhut, and much more.
Illustrator / Designer (1981 – 1985)
Primary (“wrist”) illustrator for large full service studio. Technical medical illustrations, line and wash product illustration, airbrush, retouching, hand lettering, mixed media paintings, marker comps, and layouts.
Bachelor of Fine Arts, University of Minnesota
Certificate for Commercial Illustration & Design, University of Minnesota – Extension
Mini MBA, University of Saint Thomas